The American photographic postcard brought photography to the masses; the cards were affordable, they were topical, and they could be sent for a penny anywhere in the country. The variety of imagery, much of it developed anonymously in small studios, much of it taken by inspired amateurs, displays America in all its variety and vitality. Rosamond Vaule has selected the best of them, from all over the country, addressing their social and historical contexts, explaining the mysteries of their manufacture and dissemination, and describing the characteristics and identities of their makers, many of whose names and studios are listed in the book. But without doubt, it is the images themselves that still hold us: storefronts and townships, frisky children and sober adults, air ships and barn raisings. Over one hundred are reproduced here, each in fine-line duotone, each as fascinating and compelling today as when first fixed on paper.